We have found that SmartWinnr is helping in a number of ways – and we are constantly finding new avenues to deploy it.
The first way we used it was to reinforce and measure product launch information retention. So, we’d launch a product or solution or service, train them extensively, and then send out SmartWinnr quizzes to reinforce the key messages and to see if our training was effective and being absorbed.
Then we decided to use SmartWinnr to remind sellers of sales skills or solutions that we felt weren’t being used or discussed with customers. Perhaps sales of a product had fallen off and we wanted to draw attention to it; we’d use SmartWinnr to remind sellers of why and how that product could help them win.
Another way we used SmartWinnr was with our Sales Engineer (SE) community. SE’s love to learn! Pushing learning or training was never a concern for them. So, we used SmartWinnr to amplify and reinforce learning during key SE events, like our SEAL event where all SE’s worldwide come to a single location for a week to get in-depth product, solution, and services training.
Our Sales Engineers (SE) love to learn! So, we used SmartWinnr to amplify and reinforce learning during key SE events, like our SEAL event where all SE’s worldwide come to a single location for a week to get in-depth product, solution, and services training.
We created quizzes to test their knowledge after each session, surveys to get their feedback on different aspects of the event, leaderboards to create some fun competition between groups and teams, and SmartFeeds to send them session details. The SE’s really loved it and took to SmartWinnr very well.
New Hire Sales training is a place where we are using SmartWinnr successfully. We hold NHST once per quarter for 15-20 people in 4 locations worldwide. Since the groups are small it’s easy to create contests and leaderboards, quiz them on sessions that are important to them as new sellers, and to get them excited about being a Polycom employee.
In the near future we will be using SmartWinnr to survey our reps on their opinion, thoughts, and ideas regarding our training methods, topics they want to get more information and training on, and their opinions on our trainers and the content they use to present. We also want to use SmartWinnr with our Partner community, especially during big Partner events and training sessions. Having a way to capture their ideas, feelings, opinions, and concerns will be key, as well as having a way to test their learning and validate our training sessions.